Citizens are buying TV sets (photo by reporter Gao Qian)

The public is buying a refrigerator (photo by reporter Gao Qian)

　　Editor’s Note: A few days ago, the Provincial Department of Commerce and other 19 departments jointly issued the "Implementation Plan for Promoting Trade-in of Consumer Goods in Henan Province", which will focus on the implementation of three major projects: trade-in of automobiles, trade-in of household appliances and "rejuvenation" of home improvement and kitchen and bathroom. As soon as this news came out, it was widely concerned by consumers. What are consumers’ expectations and concerns? What is the situation of the consumer market? The reporter interviewed this.

　　New kinetic energy-

　　Find a "home" for waste materials

　　In life, many people have seen such a scene in residential areas: old toilets, old furniture, waste household appliances, etc. are abandoned beside the trash can, waiting for someone to take them away. What should I do with these big household items? Is there a smooth recycling channel? Yesterday, the reporter started an interview.

　　The netizen had the experience of handling large household items. He told reporters that his old house needed to be renovated and he wanted to get rid of some old things. But because of the high floor and no elevator, things were bulky and heavy, and many masters who collected waste products were unwilling to pick them up. Selling these things not only won’t get money, but also requires paying a "disposal fee". "In the end, I had to bundle things that can still be used at home and can be sold with these items, and some people reluctantly agreed to clear them." This netizen is emotional.

　　With the continuous improvement of living standards, citizens’ demand for integrated upgrading of large household items is constantly increasing, and where to go for the eliminated large household items has become a difficult problem. "The public area in the hospital is limited. If these large items are discarded in the hospital, it will not only occupy the road, but also increase the burden on sanitation workers. I feel guilty in my heart, and I am afraid of causing conflicts in my neighborhood. I really hope that the relevant departments can provide a’ home’ for the eliminated household items. " The netizen said "the flag is victorious". "The electronic components in some household appliances will release harmful substances after aging and expiration, causing invisible harm to the human body." Ms. Shi, who is engaged in the environmental protection industry, said that she had done market research, and many residents did have the demand for recycling large household items.

　　The reporter learned that due to the lack of convenient recycling points, these eliminated large household items were either discarded at will or dismantled by some illegal dismantling points. An old man who walks the streets to recycle old household appliances told reporters that these old things are worthless, and washing machines, old computers, etc. are tens of dollars regardless of good or bad. Dealing with these things takes up space and time, and he takes them back and sells them in parts.

　　Previously, the relevant ministries and commissions of the state jointly issued the Notice on Encouraging Household Appliance Manufacturers to Carry out the Action of Responsibility System for Recycling Targets, and put forward a series of policies to encourage household appliance manufacturers to implement recycling. Nowadays, many home appliance manufacturers are carrying out "trade-in" activities, and some enterprises can even provide disassembly services for free.

　　For a long time, the recycling level of large household items is low, the management is not standardized, and the necessary recycling facilities are lacking. The "last mile" of recycling has never been opened. Recently, the Henan Provincial Department of Commerce and other 19 departments jointly issued the "Implementation Plan for Promoting Trade-in of Consumer Goods in Henan Province", which mentioned that the recycling network of household appliances should be upgraded, and the construction of recycling outlets, sorting centers, dismantling facilities and other projects should be supported to improve the efficiency of recycling, transit and distribution. The staff of an environmental protection enterprise in our city told the reporter that they have paid attention to this problem and are considering establishing a recycling channel and management system with some qualified enterprises to realize the reduction, harmlessness and resource disposal of large household items.

　　Automobile energy conversion-

　　Double subsidies are more favorable.

　　Automobile consumption is an important part of household consumption. At present, the automobile trade-in project has begun. What is the trend of the consumer market? What new weather has it presented? On May 11th, the reporter went to the automobile market in northern Henan for an interview.

　　There are used car trading places in the market, and more are new car sales stores. In a new car sales store at the entrance of the market, different styles of cars are parked. Duan Wenbin, the manager of the automobile sales and marketing department, is sorting out the automobile sales information. He said: "The new round of automobile trade-in has begun, which will definitely drive the automobile market consumption. We have prepared enough sources to meet the diversified needs of consumers as much as possible."

　　On May 7, the "Implementation Plan for Promoting Trade-in of Consumer Goods in Henan Province" jointly issued by the Provincial Department of Commerce and other 19 departments mentioned that from May 7 to the end of this year, individual consumers will be scrapped with fuel vehicles or new energy passenger vehicles with national emission standards of Grade III and below, and they will be subsidized by 10,000 yuan for purchasing new energy passenger vehicles; For individual consumers, the fuel vehicles with national emission standards of Grade III and below will be scrapped, and the fuel passenger cars with a displacement of less than 2.0 will be subsidized by 7,000 yuan. At the same time, cities and counties are encouraged to give subsidies to consumers who replace old cars with new ones, and the provincial finance will give appropriate awards; Encourage automobile production enterprises and sales enterprises to independently carry out second-hand car replacement subsidies and superimposed preferential profit-making activities.

　　"In fact, we have always had replacement subsidies for car buyers. Old cars are exchanged for new ones, cars of the same brand are subsidized by 5,000 yuan, and subsidies of different brands are 3,000 yuan. Consumers can enjoy subsidies as long as they provide transaction tickets." Duan Wenbin said that now, government departments also have subsidies, coupled with corporate concessions, consumers can save a lot by exchanging old ones for new ones.

　　What style of car is more popular with consumers? Duan Wenbin pointed to a small new energy passenger car and said, "It must be a new energy passenger car, especially this small one, which saves energy and is convenient to park in the urban area." Yan Dong, a staff member of an automobile sales department who specializes in selling new energy passenger cars, also told reporters: "It is precisely because of the good market prospects of new energy passenger cars that the manufacturers we sell cars changed from fuel vehicle production to new energy passenger car production last year. Moreover, adding intelligent technology and intelligent management, such as autonomous driving technology, to new energy passenger cars is very popular among young consumers. "

　　Cui Zhifeng, a consumer who has transferred to several car stores, is a "post-00" and is preparing to change to a new car. He said: "New energy vehicles are the first choice. I prefer to be intelligent and have a better driving experience. Let’s take a look around today and exchange our old car for a new one in a couple of days. "

　　How to apply for car trade-in subsidy? The reporter learned that consumers can enter the application through the website of the "National Automobile Circulation Information Management" system or the "Car Trade-in" applet.

　　Replacement of home appliances-

　　Merchants let the market get hot.

　　"Trade-in" is not a new term for the home appliance market. The difference is that more businesses have joined the trade-in activities this year. On May 11th, the reporter visited some appliance stores in our city.

　　The reporter saw that many merchants have advertised "trade-in", and almost all the home appliances in the store have billboards. In the corridors and aisles, the slogan of "trade-in" can be seen everywhere. A staff member told the reporter: "Many commodities can be’ trade-in’. This year, there are more commodities participating in the activities and the publicity is stronger. Generally speaking,’ trade-in’ can be deducted from 200 yuan to 300 yuan, and you can participate in activities regardless of the brand or quality. Some merchants don’t even take away the old machines, and then make profits for consumers. "

　　The reporter found that in addition to trade-in, merchants also launched other promotional activities, and some brands launched "group purchase coupons" benefits. After consumers receive coupons online, they can also purchase new products by superimposing in-store promotional activities; Some brands offer services such as "10-year warranty" and free cleaning; Some products focus on intelligence, and users can control them remotely by connecting their mobile phones. Nowadays, intelligent household appliances such as "washing machine+dryer", dishwasher and sweeping robot have entered more and more families. A salesperson told the reporter: "According to the needs of consumers, merchants will launch different products, some of which are economical and applicable, and some of which can meet the needs of high-quality life, but overall, green and energy-saving products sell best."

　　"Come in and have a look, this is our new TV set. Its biggest highlight is’ seamless adsorption’, separated design and stereo surround, and the picture and color are even less, which can meet the needs of family viewing. " The clerk said to the consumers who are buying TV sets, "The promotion activities during the May 1 ST period are still going on. As long as they really want to buy them, the price can be negotiated again." "Now many consumers value cost performance, and similar products with low price, good quality and high energy efficiency are more popular." A citizen who just bought a TV set told reporters.

　　So, which home appliances do consumers most want to join the trade-in activity? The reporter learned that some consumers hope that the trade-in activities of large household appliances such as refrigerators and washing machines should be implemented so that consumers can really get benefits. Another part of consumers said that the upgrading speed of large household appliances is slow, and it is more affordable for small household appliances to join the activities. "Before replacing the old electric baking pans at home, 50 yuan changed the price for a new one. Small household appliances are broken, which costs a little more to repair, but it is a pity to throw them away. This kind of activity is quite good. " Citizen Gao Min said. Ms. Dong, a citizen, said that there are many broken small household appliances at home. If different types of small household appliances can be exchanged for each other, it would be better to buy the products they need.

　　Home improvement kitchen and bathroom "rejuvenation" new-

　　Green, intelligent and energy-saving become the first choice.

　　With a gentle kick, the toilet lid automatically rises, freeing hands; With a wave of your hand, the range hood hidden in the hanging cabinet can be lowered; Remote control operation, the mattress bends into an S-shape, which makes the body fit and relax … Nowadays, green, intelligent and energy-saving products emerge one after another in home stores. Will the home market be "rejuvenated" with the current trade-in craze? On May 13th, the reporter visited some home markets in our city.

　　On the morning of the same day, in a home improvement building materials market in the middle section of Wenming Avenue, the reporter met Ms. Niu, a citizen. "I just bought a new house for my child in March this year, and now the hard clothes will end immediately." She is consulting the whole house customization and told reporters. After a few days of shopping, she realized that there are a lot of wardrobe plates, such as density board, particle board, pine board, multilayer board and solid board, which are dazzling. "The child will get married at the end of the year, so in the choice of building materials, my biggest requirement is that the environmental protection level should be high. This is the case with wardrobes and cabinet plates, as well as the previous latex paint."

　　In addition to the popularity of green building materials, smart and energy-saving products have also become popular choices for consumers. In a bathroom shop on the first floor of the building materials market, the latest smart toilets were put in a conspicuous position. "At present, the best selling in our store is the smart toilet. In the past, most young people liked it, but now the customer base is wider. Many middle-aged and elderly people change their clothes and choose smart or light smart toilets. " Zhi Hong, a salesperson of the store, introduced it. Now the smart toilet is no longer "unattainable". You can buy a light smart toilet with heated seat and automatic lid lifting for more than 2,000 yuan, and the price is similar to that of ordinary toilets. "Our smart toilets and light smart toilets are both water-efficient secondary, and its sensing device will discharge water according to the load-bearing time, providing consumers with quality life and saving water at the same time." Zhihong said.

　　Kitchen and bathroom is the core area of the family and an important functional area. In addition to the renovation of new houses, many consumers who renovated old houses also started from the renovation of kitchen and bathroom. Ms. Gao, who lives in the Laker Triangle, originally bought a second-hand house, which was already decorated when she bought it. "I didn’t redecorate because of the limited budget. Now that I have a little more money, I want to clean up the kitchen. " Ms. Gao, who is choosing a gas stove, said that at present, the cupboard has been replaced at home, and then a set of more energy-efficient stoves and range hoods should be selected.

　　During the interview, the reporter learned that some businesses have launched trade-in activities, and at the same time, businesses are still continuing the "May Day" discount and various combination package promotions. "I saw the trade-in implementation plan issued by the province on the Internet, and I hope that businesses can launch related activities as soon as possible. In this way, the merchants will make some profits and the government will subsidize them. We can also upgrade our consumption and enjoy a higher quality smart home. " Ms. Niu said.

　　What did you get in exchange for the old one?

　　A few days ago, the Provincial Department of Commerce and other departments jointly issued a document to promote the full implementation of trade-in of consumer goods in Henan Province, focusing on the implementation of three major projects: trade-in of automobiles, trade-in of household appliances and "rejuvenation" of home improvement and kitchen and bathroom. Our city is also promoting this work. What changes have been brought to our production and life by the trade-in of consumer goods?

　　Trade-in of consumer goods has brought about an improvement in people’s quality of life. In the new round of trade-in activities of consumer goods, the new products replaced tend to be new energy passenger cars, green smart home appliances, smart electronic products, smart homes and other new products. These new products focus on green and intelligence, bringing convenience and intelligence to people’s lives, especially some aging smart products, which enhance the well-being of the elderly. Trade-in of consumer goods leads the new consumption fashion and improves the quality of life of the people.

　　Trade-in of consumer goods has brought a new look to the consumer market. Consumers can exchange old products for new ones and enjoy a certain amount of subsidies at the same time. Subsidies stimulate market consumption, which is bound to set off a new round of consumption boom. Consumer goods, such as automobiles, home appliances, home improvement, kitchen and bathroom, which are included in this trade-in subsidy, are an important part of residents’ consumption and are also bulk consumer products. Subsidies from government departments and concessions from some enterprises will certainly stimulate the consumer market and then set off a consumption boom.

　　Trade-in of consumer goods brings about the recycling of resources. At present, after automobiles, household appliances, home improvement, kitchen and bathroom and other household products are abandoned, some residents can’t find special recycling channels, and waste products will be littered, which may bring pollution to the environment. After the unified recycling of waste products, possible environmental pollution is avoided, moreover, waste resources can be recycled, and the quality and level of economic cycle are greatly improved.

　　Trade-in of consumer goods has brought about high-quality economic development. Green and intelligence are the vane of the consumer market. Stimulated by the trade-in policy, green and smart products favored by consumers are bound to be popular. This is conducive to promoting investment and promoting enterprises to produce more green and intelligent products, thus promoting the continuous increase of the proportion of advanced production capacity and bringing more high-quality durable consumer goods into residents’ lives. This can also promote local industries to climb "high", make efforts to "new", go "green" and make great strides towards high-quality development.

　　Trade-in of consumer goods has brought a new look to consumers’ life and consumption market. Relevant departments of our city should speed up the introduction of relevant policies so that consumers can enjoy the policy dividend as soon as possible and bring new atmosphere and changes.

　　(Reporter Deng Wei, Gao Qian, Li Hui)

　　hebei university of traditional chinese medicine

　　According to the information recently disclosed on the website of Hebei College of Traditional Chinese Medicine (renamed the website of Hebei University of Traditional Chinese Medicine), on June 6, 2023, with the approval of the Ministry of Education, Hebei College of Traditional Chinese Medicine was renamed Hebei University of Traditional Chinese Medicine.

　　The recently updated "School Profile" of the school website (the data deadline is June 10th, 2023) states, "Hebei University of Traditional Chinese Medicine was founded in 1956, originally named as Hebei College of Traditional Chinese Medicine, with its location in Baoding City, Hebei Province. In 1957, it began to recruit undergraduates majoring in traditional Chinese medicine, and in 1958 it was named Hebei College of Traditional Chinese Medicine. In 1962, it merged with Tianjin College of Traditional Chinese Medicine, which was affiliated to Hebei Province. In 1969, Tianjin College of Traditional Chinese Medicine was moved to Shijiazhuang and merged with Hebei Medical College to form Hebei New Medical University. In 1983, the independent setting was resumed and enrollment began. In 1995, it merged with Hebei Medical College and Shijiazhuang Medical College to form Hebei Medical University. In 2013, the establishment of Hebei College of Traditional Chinese Medicine was resumed. On June 6, 2023, it was renamed Hebei University of Traditional Chinese Medicine with the approval of the Ministry of Education. "

　　Previously, in May this year, the Development Planning Department of the Ministry of Education passed the "Announcement on Approving the Establishment of Undergraduate Colleges and Universities" issued by official website, the Ministry of Education, saying that according to the People’s Republic of China (PRC) Higher Education Law, the Provisional Regulations on the Establishment of Ordinary Colleges and Universities, the Provisional Regulations on the Establishment of Ordinary Undergraduate Schools, and the Standards for the Establishment of Vocational Schools at the Undergraduate Level (Trial), it is proposed to agree to establish seven schools, including Chongqing College of Chinese Medicine, after being inspected and evaluated by experts of the Eighth National College Establishment Evaluation Committee and deliberated by the party group meeting of the Ministry of Education. The publicity time is from May 22 to May 26, 2023.

　　Among the seven schools announced this time, the Ministry of Education intends to agree that Hebei College of Traditional Chinese Medicine should be renamed Hebei University of Traditional Chinese Medicine, and the declared province is Hebei Province, and the nature of running a school is public.

　　In recent years, Hebei College of Traditional Chinese Medicine and Hebei Province have been actively promoting the renaming of schools.

　　In December 2021, the Education Department of Hebei Province mentioned in response to a netizen’s inquiry, "At present, under the strong leadership of the provincial party committee and the provincial government, our province is relying on Hebei College of Traditional Chinese Medicine to build Hebei University of Traditional Chinese Medicine, providing all-round support and guidance in construction funds, talent introduction, education and teaching, and has achieved remarkable results. In the next step, we will continue to take effective measures to increase the promotion and strive to build Hebei University of Traditional Chinese Medicine as soon as possible. "

　　Subsequently, in August 2022, the Hebei Provincial Department of Education replied to the netizen’s inquiry that "Hebei College of Traditional Chinese Medicine was renamed Hebei University of Traditional Chinese Medicine", saying, "After performing the provincial evaluation procedure, our province has submitted the application materials for renaming to the Ministry of Education. At present, related work is progressing in an orderly manner in accordance with the procedures for setting up institutions of higher learning. "

　　"Up for three years, down for three years, flat for three years,The cycle of material price change is generally ten years. Based on this cyclical feature, people in the timber industry expected at the end of 2023 that "the price of timber has been rising for three years and should fall back." However, in the first half of this year, the price of Chinese herbal medicines continued to rise after a short-term adjustment at a high level.

　　After a whole year’s inventory digestion of raw materials of traditional Chinese medicine, the gross profit margin of some listed Chinese medicine enterprises changed greatly in the first quarter of this year, and the pressure of raw material cost began to appear.

　　Manager Li, a staff member of the original purchasing department of a listed pharmaceutical company, told the Cailian reporter: "Last year, some enterprises did predict the price increase of Chinese medicine raw materials and reserved raw materials, but generally speaking, the raw materials reserved by a company are usually one year, at most two years."

　　Since the beginning of this year, the index of Kangmei Chinese herbal medicine has risen from 1810.99 points to 2248.52 points, with an increase of 24.16%. The prices of some varieties such as Atractylodes macrocephala, Cortex Moutan and Radix Paeoniae Alba have increased several times. The prices of Chinese herbal medicines continued to rise overall on the basis of last year’s high prices, while pharmaceutical companies turned to buy high-priced medicinal materials in the market after their own low-priced raw material stocks were exhausted, which may continue to push up the production costs of enterprises. The impact of this year’s price increase on listed Chinese pharmaceutical companies may be deepened.

　　The gross profit margin of some Chinese medicine pharmaceutical companies has dropped significantly.

　　As can be seen from the financial report data of Chinese medicine listed companies in the first quarter of this year, the gross profit margin of some companies showed a clear downward trend.

List of some enterprises whose gross profit margin decreased year-on-year in the first quarter

　　The gross profit margin of the above-mentioned companies in Q1 2024 decreased by an average of 7.65pct compared with the same period of last year, and the gross profit margin of many listed companies decreased by more than 10pct.

　　In this regard, Cailian reporters called some listed companies as investors, and some listed companies said that the rising price of Chinese herbal medicines caused cost pressure on the company’s products.(300519.SZ) A company official said: "The price of Chinese herbal medicines doubled from last year to this year."

The price index of Chinese herbal medicines reached a new high this year.

　　(002603.SZ) said at the performance briefing that Chinese herbal medicines haveAttribute, there is a certain periodicity. Among the Chinese herbal medicines used in the company’s exclusive products, the prices of some Chinese herbal medicines rose significantly compared with last year, which affected the gross profit margin of some products to some extent. The company will take measures to reduce costs and increase efficiency to maintain relatively stable gross profit margin. In addition, the company will further strengthen the construction of Chinese herbal medicine breeding bases, which can not only guarantee the quality of Chinese herbal medicines from the source, but also alleviate the price pressure of some Chinese herbal medicines to some extent.

　　The reporter of Cailian found that the prices of raw materials for the main products of several listed companies with obvious decline in gross profit margin have indeed risen sharply. such as(002728.SZ), the price of raw materials for washing Aster rose from 45 yuan/kg at the end of 2022 to 90 yuan/kg at present, while that of Radix Platycodi rose from 37 yuan/kg to 43 yuan/kg, that of Radix Peucedani rose from 45 yuan/kg to 85 yuan/kg, and that of Radix Glycyrrhizae rose from 22 yuan/kg to 31 yuan/kg. Only Fructus Aurantii decreased slightly from 23 yuan/kg.

　　However, it should also be noted that not all companies’ gross profit margin decreases are caused by changes in the cost of medicinal materials, and changes in the company’s product structure and the results of medical insurance negotiations will have a greater impact on the company’s gross profit margin.

　　However, for most Chinese medicine pharmaceutical companies, the overall price of Chinese medicine is still on the rise this year, and the gross profit margin of enterprises is affected by the change of raw material cost or more obvious than last year. This year, the prices of some commonly used Chinese herbal medicines, such as Atractylodes macrocephala, Radix Paeoniae Alba and Radix Aucklandiae, have risen sharply, and the market sentiment continues to rise. However, the prices of Chinese herbal medicines, such as Angelica sinensis, Codonopsis pilosula and Glycyrrhiza uralensis, which fell back in the second half of last year due to excessive increase, also showed signs of stabilization.

　　After investigating and interviewing the distribution market of Chinese herbal medicines and some listed companies, the reporter of Cailian found that for enterprises with Chinese herbal medicine planting bases, the stability of product supply can be basically guaranteed when the price of Chinese herbal medicines rises, but because most of the medicinal materials in most enterprises are mainly planted in a cooperative way, the purchase price of raw materials is purchased at a protective price that goes with the market, which will not greatly benefit when the price of the medicinal materials rises.

　　Manager Li told Cailian reporter: "The raw material reserves of most large Chinese medicine pharmaceutical companies generally analyze the price when purchasing medicinal materials. If the current price of a medicinal material is significantly higher than normal, enterprises generally will not make a large number of purchases, but will only use it as needed."

　　If the current pharmaceutical companies start to use the purchasing strategy of low-inventory raw materials, under normal circumstances, the price of high-priced raw materials will slowly decrease due to weak demand, but if the price of this raw material continues to rise, pharmaceutical companies can only passively purchase.

　　Enterprises raise prices? Break the contract? Or involution?

　　Faced with the rising prices of Chinese herbal medicines, various companies have made different countermeasures for different products and markets.

　　Some listed companies have chosen to raise prices, the earliest is(600436.SH) issued the Announcement on Price Adjustment of Leading Products in May 2023, and the company indicated that the retail price of Pien Tze Huang tablets, the leading product, in the domestic market will be raised from 590 yuan to 760 yuan from May 6, 2023, with an increase rate of 28.8%.

　　For this price increase, the company said that it was mainly due to the rising cost of raw materials. The reporter of Cailian learned from the staff of Bozhou Drug Merchants Network that the price of bezoar, the main raw material needed by Pien Tze Huang, has increased significantly in the past two years. The price of natural bezoar per kilogram has risen from 500,000 yuan to a maximum of 1.8 million yuan, and now it has dropped slightly to around 1.5 million yuan.

　　However, Pien Tze Huang did not raise the price of Angong Niuhuang Pill, another product with bezoar as the main raw material. Earlier, a staff member of another Angong Niuhuang Pill manufacturer told the Cailian reporter that although the price of bezoar has increased greatly, the company’s price increase needs to take into account the situation of competitors of the same product. If the price increase is rushed, it may affect the product sales.

　　Except Pien Tze Huang,(002644.SZ) also announced in March this year that it will adjust the ex-factory price of its main proprietary Chinese medicine products due to rising raw materials and production costs, with an average price increase of 9%. Judging from the company’s first quarterly report, the gross profit margin of sales was 31.1%, which was indeed higher than that of 26.66% in the same period of last year. However, since the company raised the price in March, the boosting effect of the price increase on the gross profit margin has not yet fully appeared in the first quarterly report.

List of some enterprises whose gross profit margin increased year-on-year in the first quarter

　　From the product structure of the company, its main products include compound Huangqi Jianpi oral liquid, concentrated Danggui pill, Xiaoyao pill, Angong Niuhuang pill and Liuwei Dihuang pill, most of which are OTC products.The public selling price of e-commerce platforms such as Taobao shows that the price of the company’s products is relatively low compared with similar products of other brands, and the gross profit margin is relatively low.

　　In addition, Cailian reporters learned from pharmacies and some listed companies that the prices of main products of listed companies have also been adjusted. among(600993.SH) A company official said that the price of hemorrhoid cream under the company increased slightly. There are also staff members of a medical institution in Shijiazhuang City who reported to the Cailian reporter.The price of quick-acting jiuxin pills has increased recently.

　　Under the pressure of rising prices of Chinese herbal medicines, some enterprises chose to breach the contract. Last month, Shandong Province announced two batches of "Announcement on Medical Price and Credit Evaluation Results of Illegal Enterprises in Joint Procurement of Chinese Herbal Pieces by Sanming Purchasing Alliance Inter-provincial Purchasing Alliance". Many enterprises refused to fulfill their commitments and refused to fulfill their purchase, sale or distribution contracts without justifiable reasons.（600085.SH）、The subsidiaries of (600518.SH) and Zhendong Pharmaceutical (300158.SZ) are all on the list of general dishonesty/serious dishonesty.

　　The list mainly involves varieties such as Paeonia lactiflora, earthworm, Atractylodes macrocephala, Cortex Moutan, Angelica sinensis, Codonopsis pilosula, etc., which have increased greatly in the second half of last year or this year. Taking Atractylodes macrocephala as an example, the unified price of goods in Bozhou and anguo city markets rose from the lowest 28 yuan per kilogram last year to the highest 170 yuan per kilogram this year.

　　Some insiders told Cailian reporter that because the centralized collection of Chinese herbal medicines in Shandong was not forced by the government, but made by micro-doctors, the risk of default was low. Therefore, some pharmaceutical companies chose to take the initiative to default because the cost of some drinks increased too much, if they continued to supply, they would cause serious losses.

　　In addition to price increase and default, enterprises have a slightly helpless third choice. Some people in listed companies said that the price increase may face an unfavorable situation of competition with the same products, and now they can only support it, but the company will try its best to reduce various expenses.

　　Faced with the rising prices of medicinal materials, some experts in the medicinal materials industry, such as Bozhou and Anguo, have also begun to revise their judgments on the rising cycle of Chinese medicinal materials-"There is a constant inflow of funds, and it may rise." However, some old drug dealers believe that the actual demand growth of medicinal materials is not so great. The price increase of many medicinal materials is not driven by demand, but by funds. Medicinal materials are hoarded in cold storage to form inventory, and the risk of price decline in the market is increasing.

Today, the new energy vehicle market is surging. As an emerging force, Xiaomi Automobile has attracted much attention in every step. Recently, the news that Xiaomi plans to launch a model with a price of up to 800,000 yuan, Ultra Prototype, has triggered a wide discussion in the market. This model not only has excellent performance and high-end configuration, but also carries the strategic intention of high-end brand, market expansion and technological innovation of Xiaomi automobile.

Xiaomi SU7 Ultra Prototype, as a flagship model in Xiaomi SU7 plan, has remarkable performance parameters. According to related reports, the car is equipped with dual V8s+V6s three-motor all-wheel drive system, with an output power of 1,548 HP and an acceleration time of 0-100km/h of only 1.97 seconds, which is comparable to many top-class supercars. At the same time, its braking system is also excellent, and the braking distance of 100-0km/h is only 25 meters, showing excellent handling performance. In addition, the body is made of carbon fiber, which not only greatly reduces the weight of the car, but also improves the handling and endurance, bringing drivers a more extreme driving experience.

The high performance of Xiaomi SU7 Ultra Prototype undoubtedly provides strong support for its high price. In the high-end electric vehicle market, consumers’ pursuit of performance is often directly proportional to the price. Therefore, from the point of view of product performance and configuration, it is reasonable to price 800,000 yuan.

In addition, Xiaomi has been committed to enhancing the high-end image of the brand. The launch of the high-priced Xiaomi SU7 Ultra Prototype not only helps to consolidate Xiaomi’s position in the high-end market, but also enhances the overall value and influence of the brand. In the market competition pattern, there have been successful cases of high-priced models such as Tesla Model Slaid and Porsche Taycan Turbo GT, indicating that consumers have a certain degree of acceptance for high-priced high-end electric vehicles. Therefore, Xiaomi’s introduction of high-priced models is also in line with the trend of market competition.

Goldman Sachs’ prediction of Xiaomi SU7 Ultra Prototype also provides a basis for market recognition for its high selling price. Goldman Sachs predicts that this model will sell 4,000 units in 2025, with an average price of 800,000 yuan. Although this is only a forecast, it also reflects the market’s expectation and recognition of the high price of Xiaomi SU7 Ultra Prototype to some extent.

Xiaomi SU7 Ultra Prototype is not only a further promotion of the high-end strategy of its own brand, but also a strong impetus to the active expansion of market space and technological innovation. First of all, the introduction of high-priced models will help to enhance the brand image and overall value of Xiaomi Automobile. In the global automobile market, high-end brands often represent higher quality and technical level. Xiaomi can further enhance its popularity and influence in the global market by launching high-priced models.

Secondly, with the increasing awareness and acceptance of electric vehicles by consumers, the high-end electric vehicle market is gradually emerging. Xiaomi’s introduction of high-priced models will help to occupy a place in this emerging market, expand market space, and achieve sales growth and market share improvement.

Finally, high-priced models often need higher technical content and added value to support their selling prices. Therefore, Xiaomi’s launch of high-priced models will promote its research and development and innovation in core technology fields such as battery technology, drive system and intelligent driving. This will not only help to enhance the overall competitiveness of Xiaomi automobile, but also bring consumers a more advanced and intelligent driving experience.

Xiaomi will launch the SU7 Ultra Prototype with a price of 800,000 yuan. Although the pricing has not been officially confirmed, it is possible and reasonable to price it at 800,000 yuan in terms of product performance, high-end brand demand, market competition pattern and Goldman Sachs forecast. This move will have a positive impact on the brand image, market space and technological innovation of Xiaomi Automobile, and lay a solid foundation for the future development of Xiaomi Automobile.

　　On November 11, the staff was busy next to the sorting system of a courier company in Nantong, Jiangsu Province. The State Post Bureau predicts that during the "double 11" this year, the business volume of mail and express mail handled by the whole industry is expected to exceed 1.87 billion pieces, and the maximum daily handling capacity is three times that of normal days. Xinhua News Agency (photo by Xu Congjun)

　　At 24: 00 on November 11th, the final turnover of Tmall double 11 was locked at 213.5 billion yuan, breaking through the 200 billion yuan mark for the first time.

　　From the first "double 11" in 2009 to today, this annual shopping festival has entered its tenth year. From the promotion activities of 27 brands on an e-commerce platform, it has developed into a national shopping carnival linked by many online e-commerce companies and offline physical stores. "double 11" has witnessed the consumption changes in China in the past ten years.

　　Record-breaking and witnessing amazing purchasing power

　　What do consumers like to buy in double 11 this year? Apple’s new mobile phone sales exceeded 100 million yuan in the first 30 minutes, 120,000 electric toothbrushes were sold in one hour, and Lancome sold 300,000 bottles of powder toner in eight hours … …

　　From 27 brands in the first year to 180,000 global brands and hundreds of thousands of new products today, from the once single clothing industry to the coverage of mobile phone digital, home appliances, automobiles, beauty cosmetics, food, maternal and child, books and other categories. As of 12 noon on the 11th, in just half a day, the turnover of 167 brands has exceeded 100 million yuan, ranking among the "100 million yuan clubs", tying the number of "double 11" in 2017.

　　Nowadays, all kinds of e-commerce platforms have joined the "double 11" war. According to the data released by JD.COM, as of 22: 56 on November 10th, the cumulative order amount of JD.COM 11.11 Global Good Things Festival exceeded 100 billion yuan, and the categories with the highest order amount were mobile phones, air conditioners, notebooks, flat-screen TVs and game books. This situation continued until the bell of "double 11" struck zero, and the sales of TV, air conditioner and ice washing products exceeded 100 million, all within the "seconds" level.

　　The constantly refreshed data every year reflects the release of a large number of consumer demand and the great power of the digital economy. The ten-year growth history of "double 11" is also the trend change history of China’s commercial development in the past ten years, which witnessed the consumption upgrade of China brought by the progress of Internet technology.

　　Shopping spree extends to offline and overseas.

　　While online promotion is very lively, offline activities are also increasingly exciting.

　　The new retail model has gradually attracted attention in recent years. This year, 100 new retail business districts, 200,000 smart stores, 62 Yintai Department Stores, 41 Easyhome, nearly 100 Boxhorse Fresh Life, more than 470 new retailers, 1 million hungry and word-of-mouth merchants joined Tmall "double 11", bringing consumers more choices of shopping methods.

　　Suning has attracted the attention of users of all ages from online shopping subsidies to offline e-sports, catwalks, football and square dances. On the evening of the 10th, Suning opened 43 club activities in China to pay tribute to the "dark family" who returned late. The number of people visiting stores nationwide exceeded 2.4 million, and the overall sales of stores in the evening increased by 103.6% year-on-year.

　　Many years ago, many offline stores experienced the huge impact brought by the e-commerce Internet. In the past two years, the trend of online and offline integration has emerged. Many physical stores have explored business transformation and joined the "double 11" activities in succession, and "double 11" has become a common carnival of online and offline.

　　In addition, with the development of cross-border e-commerce, "double 11" has become more than just a shopping festival for domestic consumers. Overseas consumers in all time zones around the world can participate in the Tmall "double 11" carnival through AliExpress.

　　After years of "double 11" test, logistics distribution has become more and more efficient. Some netizens said that the online shopping "hands-on" slept very late in the early morning of the 11th, and was woken up by the courier’s phone at nine o’clock in the morning. Many netizens exposed the packages that arrived home only a few hours after placing the order online.

　　Many brands extend to third-and fourth-tier cities and rural areas.

　　China Urban Consumption Upgrade Report 2018&mdash recently released by the Ministry of Commerce; — "double 11’s Ten Years Big Data Perspective" (referred to as "Report") points out that in recent years, the consumption growth rate from second-tier cities in the central and western regions is obvious, with Wuhan, Chengdu, Chongqing and other cities increasing significantly. From the ten-year consumption data of "double 11" released by Tmall, we can also find that the consumption potential of the third and fourth lines is gradually being released, and the proportion of consumers in these cities has been growing steadily.

　　With the increasing popularity of e-commerce shopping and the rise of mobile internet, the restrictions on consumption in the original region have been completely broken, and the potential for consumption upgrading in more cities has also been tapped. According to the ten-year consumption data of "double 11" released by Tmall, in 2017, quality and personalized consumer goods such as digital products, beauty products and health care products began to occupy a higher consumption proportion in some third-and fourth-tier cities.

　　At the same time, with many well-known brands sinking into the rural market, rural consumers have more choices and their consumption potential has been effectively released. Some merchants have also launched customized models for rural consumers with higher cost performance, which meet the needs of rural consumers.

　　Consumers are more rational and pay attention to quality.

　　After ten "double 11’s", many consumers’ enthusiasm for snapping up is gradually reduced, and they return to rational shopping. They tend to place orders according to their actual needs. Cheap prices are no longer the most important consideration, and high-quality goods become their first choice.

　　At the same time, the consumption power of younger groups such as post-90 s and post-00 s began to appear and gradually became a new generation of "hands-on party". These young consumers, who grew up in the Internet age, are very familiar with all kinds of online shopping, Haitao, Wechat business stores and other platforms, and they are also very familiar with fashion brands. The discounted shopping carnival has great attraction to them, and they are also more inclined to personalized and diversified shopping experiences.

　　The data shows that the main consumers who participated in the double 11 in 2009 were the post-80s generation, accounting for more than 60%. After 2015, the proportion of post-90 s consumers exceeded that of post-80 s, becoming the most important online consumer group.

　　According to the Report, with the advent of the digital economy era, the future consumer response based on personalized customization will be more accurate and timely, and consumers will pay more attention to the quality of goods, shopping experience and other diversified needs.

　　(Reporter Lu Yuanzhen)

　　Guangzhou Daily News (all-media reporters Jessica Fong Ching correspondent Li Xiaoyuan and Zhou Bo) On March 23rd this year, a movie-like "car-chasing and intercepting play" was staged on Jinsha Road in Haizhu District, Guangzhou. In order to stop a car, two large trucks did not hesitate to chase the car for one kilometer, cross the line, turn around and even hit the other car’s head. It turned out that the driver of this car had beaten with another car driver, Zhou, because of the problem of not giving way to each other in the narrow road. When Zhou was angry, he called relatives driving big trucks to intercept each other. On the morning of July 30th, Guangzhou Haizhu District People’s Court held a public hearing on Zhou’s case of suspected trouble-making, and pronounced a sentence in court. Zhou was sentenced to seven months’ imprisonment.

　　According to the prosecution’s allegations, at 22: 40 on March 23 this year, when the defendant Zhou drove a car out of Innovation Road via Xinmin Sixth Street in Haizhu District, he met Kuang Mouming driving a car from Innovation Road to Xinmin Sixth Street. Because of the narrow road, two cars cannot pass at the same time. Due to the problem of avoiding the car, the defendant Zhou had an argument with Kuang Mouming and his co-pilot Kuang Mouhua, and then the two sides beat each other.

　　After a "scuffle", Kuang Mouming and Kuang Mouhua drove away first, and the defendant Zhou immediately left a voice message on his relatives’ WeChat group using WeChat, claiming that he was injured in Xinmin Sixth Street and asked his relatives to come over to help chase him by car. At the same time, he also called relatives to inform them to drive to the scene.

　　Later, two large trucks called by the defendant Zhou arrived at the scene, and Zhou sat on one of the large trucks and commanded to catch up with the car for nearly one kilometer. When chasing after the Jinsha gas station near Jinsha Road in Haizhu District, Zhou’s big truck intercepted the small car driven by Kuang Mouming. When Kuang Mouming saw it, he turned around and fled. At this time, another big truck rushed from the opposite lane and crossed the line and crashed into the small car driven by Kuang Mouming, causing damage to the left front of the car and the left rear mirror.

　　After Kuang Mouming was hit and stopped, Zhou’s big truck immediately stepped forward to intercept. Zhou and others got off the cab and wanted to rush to the vehicle driven by Kuang Mouming. When Kuang Mouming saw it, he immediately drove away from the scene and called the police for help. Subsequently, the defendant Zhou was arrested by the police. After identification, the injuries of Kuang Mouming and Kuang Mouhua were all minor injuries, and the loss price of the car driven by Kuang Mouming was RMB 8663.22.

　　The prosecutor asked in court, "Do you know the consequences of chasing cars on the main road?" "Why didn’t you call the police immediately?" Zhou argued that the reason why he informed his relatives to chase and intercept Kuang Mouming’s driving vehicle was that Kuang Mouming and Kuang Mouhua beat him and fled. He didn’t remember their license plates, only recognized cars and people, "just wanted to intercept the other vehicle and call the police", but there was no alarm after the collision.

　　After trial, Haizhu District People’s Court held that the defendant Zhou chased and intercepted others, and the circumstances were bad; Arbitrary destruction of public or private property, if the circumstances are serious, has constituted the crime of stirring up trouble. The defendant Zhou confessed his crime truthfully after arriving at the case and voluntarily pleaded guilty, which can be given a lighter punishment according to law. The defendant, Zhou, had an altercation with Kuang Mouming’s party because of the meeting, and then beat each other. After Kuang Mouming’s party left, he still called others to drive the truck to catch up with and intercept the vehicle driven by Kuang Mouming. His behavior of catching up and intercepting had a great impact on traffic order, and he was given a heavier punishment as appropriate. Considering that Kuang Mouming was at fault, and the defendant Zhou had actively compensated Kuang Mouming for his losses, he was given a lighter punishment as appropriate. In the end, the court ruled that the defendant Zhou constituted a crime of seeking trouble and sentenced him to seven months in prison.

In the domestic household scooter market, it is a hot model. Since then, this car has been favored by many consumers because of its close price and good product strength. At present, 16 models have been launched for consumers to choose from, and the price range is 99,800-145,800 yuan. So is this car suitable for starting? Today, we will take the entry-level model with a price of 99,800 yuan-2024 Plus 310 Xingyao Edition as an example to analyze with you.

First of all, look at the appearance. As a new energy vehicle, AION Y does not adopt a closed front face like many pure electric vehicles, but retains the design of the air intake grille. The front of the car adopts front headlights with split design, and the interior presents a fan-shaped arrangement, which improves the recognition of the front of the car.

The side of the car body benefits from its short suspension and long wheelbase design, so when you look at it from the side, there will be an MPV atmosphere. The style of the hub is relatively simple, and it is equipped with 215/55 R17 specifications.

In the rear part, the word "AION Y" is placed in the middle of the tailgate, which looks more conspicuous. The rear design of "AION Y" is simpler, with a rich sense of hierarchy and a fuller look. The tail wing with the same color as the car body at the top has been hollowed out, and the shape of the taillight is relatively slender.

Entering the car, the interior design of AION Y is relatively simple. The center console is mainly covered by a black plaque, and the air outlet of the air conditioner is hidden under this plaque, which looks very regular. It adopts the design style of flat bottom and double spokes, and it feels good to hold. The main driver is equipped with a 10.25-inch full LCD instrument panel, and the display effect is relatively clear.

In addition, AION Y is also equipped with a 14.6-inch central control screen with built-in ADiGO 4.0 intelligent interconnection ecosystem, which supports navigation system, navigation road information display, service, Bluetooth/car phone and other functions. Moreover, the response speed of this system is relatively fast, and it is very convenient for daily use.

In terms of other configurations, AION Y comes standard with practical functions such as body stability system, brake assist, keyless start, remote start, uphill assist, and remote control of mobile App. At the same time, the whole system comes standard, which can detect the working state of tires in real time, and its performance in safety is quite good.

In terms of seats, AION Y is made of imitation leather, the front seats all support manual four-way adjustment, and the main driving seat is equipped with the function of height adjustment. The rear seats support a 40:60 ratio, which can further expand the space of the luggage compartment.

In terms of space, AION Y has a body length of 4,535 mm, a width of 1,870 mm, a height of 1,650 mm and a wheelbase of 2,750 mm. Although it is positioned as a compact SUV, such data performance has reached the new standard. Therefore, the ride space of this car is relatively spacious. The experiencer with a height of 1.75 meters sits in the front row, and after adjusting the seat to a suitable position, the head space is about one punch and three fingers. At this time, the seat is kept still and comes to the back row. There are still more than two punches in the head space and more than two punches in the legs.

In terms of storage capacity, AION Y’s luggage compartment has a volume of 405 liters, a depth of 880 mm, a width of 1020 mm and a height of 700 mm. After putting down two 28-inch suitcases, there is still room for some small items. In addition, the second row of seats in this car can be almost flat after being put down, and it can be easily handled if you need to pull some big items occasionally.

In terms of chassis, AION Y adopts the body structure, the front suspension is McPherson type, and the rear suspension is longitudinal arm torsion beam type. This configuration is also a common configuration at this price. When passing through the potholed road, AION Y’s shock absorption effect is still quite good, without the feeling of "hitting hard", and the comfort performance is not bad. However, due to the high center of gravity, this car will have obvious inclination when cornering at high speed, and its handling is relatively average.

In terms of power, the AION Y we test-drive is equipped with a permanent magnet synchronous single motor, with a total power of 100 kW and a total horsepower of 136, with a total of 176. The transmission system is matched with an electric vehicle single-speed gearbox. The battery pack has a capacity of 37.9 kWh and a pure electric cruising range of 310km, which is enough for urban transportation, and the cost of daily vehicles will be much lower than that of fuel vehicles.
From the perspective of vehicle driving, AION Y provides a smooth, comfortable and sporty driving experience, which is suitable for daily home and work. It has a variety of driving modes and steering modes to meet different driving needs. Suspension system and chassis are tuned to comfort, which can effectively filter road vibration and provide a comfortable ride experience. The power output is linear and delicate, providing a good push back feeling at low speed, and the influence of wind noise and tire noise is relatively amplified at high speed. I-PEDAL mode can adjust the strength of kinetic energy recovery in real time, realize reasonable control of vehicle speed by opening and closing the accelerator pedal in low-speed traffic jams, and provide different driving experiences. The adjustment of accelerator pedal and accelerator pedal is linear, which makes AION Y very comfortable to drive as a whole. Summary: Through this test drive of AION Y, we found that this car does have a good performance in terms of space, and both the riding space and the loading space meet the needs of most people. In terms of driving experience, the power output of this car is relatively linear, and the steering feel is also very light, so it is not difficult to drive. For novice drivers who just got their driver’s license, AION Y should be a good choice. Of course, if you just want to buy a daily scooter, then AION Y is also worth considering.

For example, this car is often mentioned as a space problem. Let’s take a look at it together.

First of all, from the appearance, the front face of Model 3 adopts a very avant-garde personality design and is equipped with a blackened air intake grille, which looks sporty. Then a simple headlight design is adopted, and the design looks very exquisite. The car is equipped with LED daytime running lights, automatic opening and closing, adaptive far and near light, delayed closing and so on. Coming to the side of the car, the body size of the car is 4724MM*1848MM*1430MM, and the car adopts lines with flamboyant personality. The side circumference looks very fashionable and atmospheric, and with large-sized thick-walled tires, it looks full of sports. In the rear part, the overall shape of the rear of Model 3 echoes the front face, and the taillights give people a very dynamic feeling and create a good gas field.

In terms of interior, the interior looks cool and the overall design is fashionable and concise. With the three-spoke steering wheel, it is equipped with electric up and down+front and rear adjustment, steering wheel memory, steering wheel heating and other functions, giving people an impulse to control it. From the central control point of view, the car is equipped with a touch-sensitive LCD central control screen, which makes the interior style impressive and looks young. Let’s take a look at the dashboard and seats again. The car is equipped with a delicate dashboard, and the information can be read easily and clearly. The car uses imitation leather seats, which are wide and thick and very comfortable to ride.

Model 3 is matched with the gearbox, which is 343KW and 723N.m, and its power performance is good.

The space size of the trunk of Model 3 is in line with its household positioning, and the storage space for family travel can be satisfied, with excellent space flexibility. In addition, the car is equipped with anti-lock braking (ABS), LED daytime running lights, brake assist (EBA/BAS, etc.), braking force distribution (EBD), traction control (ASR/TCS, etc.), main driving airbag, co-pilot airbag, side airbag curtain, front side airbag and other safety configurations.

The model class introduced today is the most considered class when many people buy their first car, mainly because the size of this class is moderate and the price is reasonable. Today, you can go to the 4S shop to experience this car.

Tan Dun

Tan Dun won the 73rd Academy Award for Best Composition.

Tan Dun directed the Song Mountain Music Festival "Zen Shaolin" in China

　　What kind of music will the world hear at the 2008 Beijing Olympic Games? Is it rock music that stirs Guo Jingjing’s diving sound, Yao Ming’s dribbling sound and Liu Xiang’s starting rhythm? Or the Shaolin Zen music of Zhong Mingshan Forest and Crouching Tiger, Hidden Dragon? Or the mysterious music of a village tribe in China?

　　Tan Dun, an international musician who is famous for his innovation, always blends rich oriental charm with western pop elements.

　　This background undoubtedly made him a popular music planner for the opening ceremony of the Beijing 2008 Olympic Games. Recently, our reporter interviewed Tan Dun, who has just successfully completed the planning and creation of "Zen Shaolin Music Grand Ceremony", by email, hoping to give you an answer.

　　Tan Dun Music Creativity

　　How romantic it is to make music with the voice of athletes’ bodies. I have been touched myself, and I can also touch everyone in the world.

　　Bidding: Do you do physical exercise after work? What’s your favorite sport? Who is your favorite athlete?

　　Tan Dun: I insist on swimming every day after work, which is why I always try to have a swimming pool in my hotel when I am on a world tour. I like to brew melodies while swimming, so I often swim for half an hour without knowing it. Conceiving in water makes me feel immersed in the source of inspiration, because water is a symbol of hope and regeneration.

　　My favorite athletes are Guo Jingjing, Yao Ming and Liu Xiang. In my mind, all three of them are musicians, because I saw music and heard colors in their sports. The rhythm and intensity of their movements make me feel as if even the earth can be shocked and reversed. I’m doing research in this field recently, and I plan to turn Guo Jingjing’s diving sound, Yao Ming’s racket sound and Liu Xiang’s starting rhythm into rock music. I hope I can turn the athletes’ hard work and unparalleled shock into a very poetic music, which is the voice of their bodies and the rhythm of their hearts. How romantic it is to make music with their body sounds. I have been touched myself and I can touch everyone in the world.

　　Tan Dun Olympic Dream

　　I dream that Beijing Olympic Games is a world full of poetry, romance and love.

　　Competitive bidding: I heard that recently, IOC President Rogge watched the "Zen Shaolin Music Festival" created and planned by you at the Shaolin Temple in Songshan, the birthplace of Zen, and he excitedly raised your hands and said to all the audience and the media, "It’s so beautiful, this program deserves an Olympic gold medal! Composer Tan Dun should win the Olympic champion! " Is it true?/You don’t say.

　　Tan Dun: It’s true. We were all very excited at that time. This is the IOC’s great appreciation of Wushu and the traditional culture of China-Zen philosophy. Since I wrote Crouching Tiger, Hidden Dragon, I have been continuing my feelings, trying to bring China traditional sports-Wushu to a poetic and romantic realm through music. I dream that the Olympic Games in Beijing is also a world full of poetry, romance and love.

　　Tan Dun’s "Root" of Creation

　　Only new "creativity" can connect the contemporary world with the future China.

　　Competition: You once said that you hoped that orchestras all over the world could play your works to promote China culture and make China culture a big step forward in the 21st century. Is this an important part of your musical ideal?

　　Tan Dun: Yes.

　　My music is in sync with the world, which challenges my creation, and I must also try my best to bring surprises to the world. Can you imagine growing tea and making a tea ceremony in the desert? I just staged my new opera Tea in the desert of New Mexico. It’s so Zen. Everyone was drunk by China in the desert. I’m trying to attract a jade, which requires all art institutions at home and abroad to pay attention to the recognition of "China’s creative culture" and let the whole world know more about Chinese, so that we can have a dialogue with the world. Creativity is a bridge, and only new creativity can connect the contemporary world with the future China. Only in this way can people love a modern China.

　　Competitive newspaper: You said that China is the "root" of your creation. Is this an important reason why your music is widely praised in the world?

　　Tan Dun: This year, my new concept of "Organic Music and Green Rhythm" will be invited to tour 17 countries. The more praise the world gives me, the more I appreciate China culture. I feel that instead of praising me, I should be grateful for this magical land behind me. It is this fertile soil that gave me a golden key, which opened the doors of the metropolitan opera, the Vienna "Golden Music" Hall and the Berlin Philharmonic, the most famous art halls in the world. I believe that we can also use this "golden key" to open the holy door of the Olympic Games.

　　In your opinion, how will the opportunity of hosting the Olympic Games in Beijing promote the spread and promotion of China culture in the world?

　　Tan Dun: As I said, I have a golden key in my hand, which is a magic key made of special materials. It contains China’s profound philosophy, intelligent tradition and creative people, and I am proud to be a member of this group of people. As long as we never forget to excavate and inherit our traditional culture, we will always get inspiration and harvest from it. We must not neglect our own value, because this is precisely the reason why the whole world respects China, and it is also the capital for us to host the Olympic Games and participate in the Olympic culture.

　　Tan Dun Olympic Songs

　　A successful Olympic song, first of all, should be "mind-wandering", which is my advice to all Olympic song creators.

　　Bidding: Beijing is collecting Olympic songs. Is there an Olympic song that impresses you now? What advice do you have for the creators of the songs? What characteristics do you think a successful work should have?

　　Tan Dun: To be a successful Olympic song, we must first "take the heart" and be able to sing the heartfelt desire and passion. This is also my advice to all Olympic song creators (including myself). In addition to "mind-wandering", we should also "be innovative" and innovate a new skill, new structure and new language, pointing directly at people’s spiritual world. We should be international, ethnic and have the courage to innovate.

　　Bidding: Do you have any plans to create theme songs or other musical works for Beijing 2008 Olympic Games?

　　Tan Dun: Like all my colleagues who participated in the creation, I have exhausted my mind in the creation of Olympic music. Before that, I specially went to some cradles of China traditional culture to collect folk songs. The resources there inspired me. There, I heard the world’s expectations for China culture. Olympic songs are hymns written by God through our hands. This is the voice from heaven and the dream of harmony between heaven and earth.

　　Brief introduction of Tan Dun

　　Tan Dun, born in Hunan, was admitted to Beijing Central Conservatory of Music in 1978 and obtained a master’s degree in music. After going to the United States in 1986, he obtained a doctorate in music from Columbia University. Now living in new york.

　　Tan Dun’s major works include: Symphonic Drama Series, which includes five symphonic works. Among them, Tan Dun tried to bring China’s ancient witch culture into modern symphony performance; Organic music series, which integrates natural timbre into symphony, and its representative works include Water Music, Paper Music and Tao Le; Multimedia series, exploring audio-visual structure and creating new media across time and space and culture, with representative works such as Map.

　　Tan Dun, a composer and conductor famous for his innovation, is currently the music planner for the opening ceremony of the Beijing 2008 Olympic Games. He has been involved in the music creation of films about Beijing’s Olympic bid since 2000.

　　Tan Dun has crossed many boundaries between tradition and modernity, between East and West, between classics and pop. For music lovers all over the world, Tan Dun is undoubtedly a cultural banner with rich oriental colors, paving a bridge for the integration of Chinese and Western cultures. Tan Dun has won the most influential and prestigious music awards in the world, including the Grammy Award and the Oscar Award for Best Original Music, and was awarded the "Composer of the Year" by the American Music Association. He was also named one of the ten Chinese who influenced the world in 2006 by the ten most important Chinese media in the world, such as Phoenix TV.

　　Tan Dun Olympic Fate

　　I am an Olympic volunteer, and I hope I can provide my knowledge and experience in music creation without reservation.

　　Bidding: Please tell us about the cultural and promotional activities related to the Beijing Olympic Games in the past.

　　Tan Dun: I have always had a relationship with the Olympic Games. Seven years ago, I participated in the music creation of China’s Olympic bid film. When it was announced in Moscow that China had won the right to host the Olympic Games, I felt honored, because my music also played a small role in China’s successful bid for the Olympic Games. I feel that I have studied music all my life. If I can participate in this once-in-a-century activity, it is our fate, and it is my fate with China culture.

　　Competitive bidding: What other Olympic-related work will you do now or in the coming year? In what way will you participate in the Beijing Olympic Games?

　　Tan Dun: I am honored to be invited by BOCOG to be the music planner for the Beijing Olympic Games. In my work, I have been looking for inspiration from eastern and western cultures, and at the same time, with the help of my friends all over the world, I have attracted these "world leaders" to this sacred work. Apart from composing theme songs, I am also planning some other Olympic-related music, such as Olympic logo music and award music. This is a huge echelon project, in which everyone is silently contributing. I am an Olympic volunteer. I hope I can provide my knowledge and experience in music creation without reservation. I hope our small contribution can contribute to the success of the Olympic Games. I am very proud of being a volunteer of the Olympic Games.

　　Tan Dun Beijing Impression

　　During the Olympic Games, Beijing should have fresh air, cool breeze and unparalleled enthusiasm.

　　Competitive newspaper: Do you feel that the Olympic Games have brought changes to Beijing? What do you think of this change?

　　Tan Dun: This is a rare opportunity in a century. With this opportunity, we will work harder to change the living environment and realize our green dream. It is indeed a very difficult task to make our sky bluer and our water cleaner, so that our future generations can live in a better environment. However, hosting the Olympic Games has greatly touched us, and people should take improving the environment as a top priority by supporting the Olympic Games. Our efforts now will be the greatest wealth for the future.

　　Bidding: What do you think Beijing is like during the Olympic Games?

　　Tan Dun: At that time, Beijing should have fresh air, cool breeze and unparalleled enthusiasm. The whole city was full of love, and the whole world was intoxicated and crazy about it. (Source: Competitive Newspaper)

Editor: Zhu Xinrui

　　　　Citroen, an old French automobile manufacturer, mentions its proud C4. Some people will remember the chariot of Loeb, the champion driver of WRC Citroen team, and others will think of Sega, the main model of China C4 Dongfeng Citroen. Among C4 families with global sales of over one million, there is a C4 Coupe with low appearance rate in China. What is its strength? Yes, I didn’t know until the mule or horse "walked".

　　　　Citroen C4 Coupe’s three-door, five-seat hatchback design directly conveys the designer’s ideas to the world. It is full of personality but not publicity. In addition, its appearance frequency is not high, which makes it have a high turn-back rate, which makes many people look askance.

　　　　Compared with Sega, C4 Coupe’s family features show that they are of the same ancestry and have a "blood relationship" without looking at the second eye, but even the mistresses are not the same, not to mention that these two are only close relatives, and the difference is revealed in the "eyes". The size of C4 Coupe’s headlights and fog lights is delicate and smart, just as it is not only those with big eyes who are beautiful. The lines of the whole car are smooth, unlike most sports cars with sharp lines or rising waistlines, which is precisely the unobtrusive part of their personality.

　　　　The three-door hatchback is designed to show its sporty temperament. The VTS logo "Hot S" at the place where the cars are placed directly tells the theme, and the roof starts to slowly fall from the B-pillar and goes to the rear in one go. The sports tail at the tail is one of the highlights, and the 17-inch Ribalta aluminum wheel, as the second highlight, has a strong texture. These two details have made great contributions to highlighting its sports characteristics.

　　　　The size of the rear windshield and the rear body is just right, which not only takes into account a certain rear view, but also does not lose beauty. There is a saying that the taillights are arranged because of the limited space at the tail. From this point of view, the current taillight design is really a blessing in disguise, with a unique shape on the shoulders, which plays a good role in embellishing the overall beauty of the tail.