On November 11, the staff was busy next to the sorting system of a courier company in Nantong, Jiangsu Province. The State Post Bureau predicts that during the "double 11" this year, the business volume of mail and express mail handled by the whole industry is expected to exceed 1.87 billion pieces, and the maximum daily handling capacity is three times that of normal days. Xinhua News Agency (photo by Xu Congjun)

　　At 24: 00 on November 11th, the final turnover of Tmall double 11 was locked at 213.5 billion yuan, breaking through the 200 billion yuan mark for the first time.

　　From the first "double 11" in 2009 to today, this annual shopping festival has entered its tenth year. From the promotion activities of 27 brands on an e-commerce platform, it has developed into a national shopping carnival linked by many online e-commerce companies and offline physical stores. "double 11" has witnessed the consumption changes in China in the past ten years.

　　Record-breaking and witnessing amazing purchasing power

　　What do consumers like to buy in double 11 this year? Apple’s new mobile phone sales exceeded 100 million yuan in the first 30 minutes, 120,000 electric toothbrushes were sold in one hour, and Lancome sold 300,000 bottles of powder toner in eight hours … …

　　From 27 brands in the first year to 180,000 global brands and hundreds of thousands of new products today, from the once single clothing industry to the coverage of mobile phone digital, home appliances, automobiles, beauty cosmetics, food, maternal and child, books and other categories. As of 12 noon on the 11th, in just half a day, the turnover of 167 brands has exceeded 100 million yuan, ranking among the "100 million yuan clubs", tying the number of "double 11" in 2017.

　　Nowadays, all kinds of e-commerce platforms have joined the "double 11" war. According to the data released by JD.COM, as of 22: 56 on November 10th, the cumulative order amount of JD.COM 11.11 Global Good Things Festival exceeded 100 billion yuan, and the categories with the highest order amount were mobile phones, air conditioners, notebooks, flat-screen TVs and game books. This situation continued until the bell of "double 11" struck zero, and the sales of TV, air conditioner and ice washing products exceeded 100 million, all within the "seconds" level.

　　The constantly refreshed data every year reflects the release of a large number of consumer demand and the great power of the digital economy. The ten-year growth history of "double 11" is also the trend change history of China’s commercial development in the past ten years, which witnessed the consumption upgrade of China brought by the progress of Internet technology.

　　Shopping spree extends to offline and overseas.

　　While online promotion is very lively, offline activities are also increasingly exciting.

　　The new retail model has gradually attracted attention in recent years. This year, 100 new retail business districts, 200,000 smart stores, 62 Yintai Department Stores, 41 Easyhome, nearly 100 Boxhorse Fresh Life, more than 470 new retailers, 1 million hungry and word-of-mouth merchants joined Tmall "double 11", bringing consumers more choices of shopping methods.

　　Suning has attracted the attention of users of all ages from online shopping subsidies to offline e-sports, catwalks, football and square dances. On the evening of the 10th, Suning opened 43 club activities in China to pay tribute to the "dark family" who returned late. The number of people visiting stores nationwide exceeded 2.4 million, and the overall sales of stores in the evening increased by 103.6% year-on-year.

　　Many years ago, many offline stores experienced the huge impact brought by the e-commerce Internet. In the past two years, the trend of online and offline integration has emerged. Many physical stores have explored business transformation and joined the "double 11" activities in succession, and "double 11" has become a common carnival of online and offline.

　　In addition, with the development of cross-border e-commerce, "double 11" has become more than just a shopping festival for domestic consumers. Overseas consumers in all time zones around the world can participate in the Tmall "double 11" carnival through AliExpress.

　　After years of "double 11" test, logistics distribution has become more and more efficient. Some netizens said that the online shopping "hands-on" slept very late in the early morning of the 11th, and was woken up by the courier’s phone at nine o’clock in the morning. Many netizens exposed the packages that arrived home only a few hours after placing the order online.

　　Many brands extend to third-and fourth-tier cities and rural areas.

　　China Urban Consumption Upgrade Report 2018&mdash recently released by the Ministry of Commerce; — "double 11’s Ten Years Big Data Perspective" (referred to as "Report") points out that in recent years, the consumption growth rate from second-tier cities in the central and western regions is obvious, with Wuhan, Chengdu, Chongqing and other cities increasing significantly. From the ten-year consumption data of "double 11" released by Tmall, we can also find that the consumption potential of the third and fourth lines is gradually being released, and the proportion of consumers in these cities has been growing steadily.

　　With the increasing popularity of e-commerce shopping and the rise of mobile internet, the restrictions on consumption in the original region have been completely broken, and the potential for consumption upgrading in more cities has also been tapped. According to the ten-year consumption data of "double 11" released by Tmall, in 2017, quality and personalized consumer goods such as digital products, beauty products and health care products began to occupy a higher consumption proportion in some third-and fourth-tier cities.

　　At the same time, with many well-known brands sinking into the rural market, rural consumers have more choices and their consumption potential has been effectively released. Some merchants have also launched customized models for rural consumers with higher cost performance, which meet the needs of rural consumers.

　　Consumers are more rational and pay attention to quality.

　　After ten "double 11’s", many consumers’ enthusiasm for snapping up is gradually reduced, and they return to rational shopping. They tend to place orders according to their actual needs. Cheap prices are no longer the most important consideration, and high-quality goods become their first choice.

　　At the same time, the consumption power of younger groups such as post-90 s and post-00 s began to appear and gradually became a new generation of "hands-on party". These young consumers, who grew up in the Internet age, are very familiar with all kinds of online shopping, Haitao, Wechat business stores and other platforms, and they are also very familiar with fashion brands. The discounted shopping carnival has great attraction to them, and they are also more inclined to personalized and diversified shopping experiences.

　　The data shows that the main consumers who participated in the double 11 in 2009 were the post-80s generation, accounting for more than 60%. After 2015, the proportion of post-90 s consumers exceeded that of post-80 s, becoming the most important online consumer group.

　　According to the Report, with the advent of the digital economy era, the future consumer response based on personalized customization will be more accurate and timely, and consumers will pay more attention to the quality of goods, shopping experience and other diversified needs.

　　(Reporter Lu Yuanzhen)

Today (11th), the official announcement of the comedy film "Big Anti-Faction" will be released nationwide on April 4th. It is reported that the film has assembled more than 20 gold medal comedians, which will bring a relaxed and joyful work to the audience during the Qingming small holiday.

The movie "The Great Anti-Faction" tells the story of the little actor Bi Chao (Bao Beier) who finally got the chance to play the big villain after all the hardships. However, Bi Chao accidentally lost his memory and mistakenly thought that he was a suspect in the kidnapping case. With amnesia, he was determined to "go against the sky and change his life" and continue his plan of "kidnapping the richest man", but he did not expect to be crushed in action. Bi Chao, who was unarmed, was not only starved and beaten along the way, but also offended three gangsters who wanted money and didn’t want to die. Can Bi Chao’s goal be achieved in the end, and what kind of jokes will he encounter? It remains to be seen.

In the preview of the film’s "This villain is not very clever" version, a news report confessed that "kidnapper" Bi Chao was running around the city, but it was completely inconsistent with the description of "extremely vicious" in the report. Bi Chao not only had no money to be sent back to his original place by taxi driver, but also was caught by the security guard and ate several "big pockets" in the process of secretly stepping on the spot. The robber Bi Chao experienced all kinds of oolong events in the process of completing the goal of "kidnapping the richest man", and the unreasonable storyline also attracted the audience to burst into laughter, all of which revealed the film purpose of "making fun". And dazzling female stars, resplendent party scenes and other "eye-catching" pictures are also very eye-catching.

At the same time, there are also big scenes of "package stimulation" such as drifting around the corner and flying car blasting, which instantly boost the adrenaline of the audience. At the end of the preview, the richest man was not afraid of the robbers who caught up, and even boasted that "this is bulletproof glass", but he didn’t expect to be backhand. Bi Chao directly opened the car door, raised his pistol and said, "Get off!" It will break the game in an instant, and the relationship between the robbers and the rich will be reversed instantly. Subverting the brain hole and constantly reversing the comedy burden has also made the audience increasingly look forward to what interesting plots will follow.

The film assembled more than 20 golden comedy lineups that made people "smile", and all the performers staged a "drama in the play" that was constantly reversed. Bao Beier, the leading actor, became a distinctive "villain" this time, which was crushed by reality and brought a refreshing hilarious experience to the audience. The actors such as Xiao Spicy Li Jiaqi, Dayong Zhou, Clara, Wei Xiang, Jia Bing, Yang Haoyu and Andrew, who all appeared in the preview, are even more eye-catching. The super comedy lineup joined forces to attack, and everyone collectively shook their burdens and pulled the "laugh" fruit full.

Yangzi Evening News/Zi Niu Journalist Kong Xiaoping

　　CCTV News:The website of the Central Meteorological Observatory issued a marine weather bulletin at 18: 00 on the 15th. The content is as follows:

　　I. Weather conditions in offshore waters

　　From 02: 00 to 14: 00 on the 15th, there were 5-7 winds with gusts of 8-9 in Bohai Sea, Bohai Strait, northern and central Yellow Sea, northern East China Sea, Taiwan Province Strait, northern and central and western South China Sea and Beibu Gulf.

　　Second, the key weather forecast in offshore waters

　　1. There will be 6~7 winds in the southern waters of China.

　　From the night of 15th to the day of 18th, there will be northerly or northeasterly winds with gusts of 8-9 in Taiwan Province Strait, east of Taiwan Province, bashi channel, northern and central South China Sea, Beibu Gulf and Qiongzhou Strait.

　　Third, the specific forecast for the next three days

　　Iv. weather outlook for the next 4-7 days

　　During the day from October 18th to 22nd, due to the influence of cold air, there will be 5~7 northeast winds or northerly winds with gusts of 8 in the Bohai Sea, Bohai Strait, most of the Yellow Sea, most of the East China Sea, Taiwan Province Strait, bashi channel, the northern and central South China Sea, Beibu Gulf and Qiongzhou Strait, among which the winds in parts of the Taiwan Province Strait can reach 8 and the gusts are 9.

In the domestic household scooter market, it is a hot model. Since then, this car has been favored by many consumers because of its close price and good product strength. At present, 16 models have been launched for consumers to choose from, and the price range is 99,800-145,800 yuan. So is this car suitable for starting? Today, we will take the entry-level model with a price of 99,800 yuan-2024 Plus 310 Xingyao Edition as an example to analyze with you.

First of all, look at the appearance. As a new energy vehicle, AION Y does not adopt a closed front face like many pure electric vehicles, but retains the design of the air intake grille. The front of the car adopts front headlights with split design, and the interior presents a fan-shaped arrangement, which improves the recognition of the front of the car.

The side of the car body benefits from its short suspension and long wheelbase design, so when you look at it from the side, there will be an MPV atmosphere. The style of the hub is relatively simple, and it is equipped with 215/55 R17 specifications.

In the rear part, the word "AION Y" is placed in the middle of the tailgate, which looks more conspicuous. The rear design of "AION Y" is simpler, with a rich sense of hierarchy and a fuller look. The tail wing with the same color as the car body at the top has been hollowed out, and the shape of the taillight is relatively slender.

Entering the car, the interior design of AION Y is relatively simple. The center console is mainly covered by a black plaque, and the air outlet of the air conditioner is hidden under this plaque, which looks very regular. It adopts the design style of flat bottom and double spokes, and it feels good to hold. The main driver is equipped with a 10.25-inch full LCD instrument panel, and the display effect is relatively clear.

In addition, AION Y is also equipped with a 14.6-inch central control screen with built-in ADiGO 4.0 intelligent interconnection ecosystem, which supports navigation system, navigation road information display, service, Bluetooth/car phone and other functions. Moreover, the response speed of this system is relatively fast, and it is very convenient for daily use.

In terms of other configurations, AION Y comes standard with practical functions such as body stability system, brake assist, keyless start, remote start, uphill assist, and remote control of mobile App. At the same time, the whole system comes standard, which can detect the working state of tires in real time, and its performance in safety is quite good.

In terms of seats, AION Y is made of imitation leather, the front seats all support manual four-way adjustment, and the main driving seat is equipped with the function of height adjustment. The rear seats support a 40:60 ratio, which can further expand the space of the luggage compartment.

In terms of space, AION Y has a body length of 4,535 mm, a width of 1,870 mm, a height of 1,650 mm and a wheelbase of 2,750 mm. Although it is positioned as a compact SUV, such data performance has reached the new standard. Therefore, the ride space of this car is relatively spacious. The experiencer with a height of 1.75 meters sits in the front row, and after adjusting the seat to a suitable position, the head space is about one punch and three fingers. At this time, the seat is kept still and comes to the back row. There are still more than two punches in the head space and more than two punches in the legs.

In terms of storage capacity, AION Y’s luggage compartment has a volume of 405 liters, a depth of 880 mm, a width of 1020 mm and a height of 700 mm. After putting down two 28-inch suitcases, there is still room for some small items. In addition, the second row of seats in this car can be almost flat after being put down, and it can be easily handled if you need to pull some big items occasionally.

In terms of chassis, AION Y adopts the body structure, the front suspension is McPherson type, and the rear suspension is longitudinal arm torsion beam type. This configuration is also a common configuration at this price. When passing through the potholed road, AION Y’s shock absorption effect is still quite good, without the feeling of "hitting hard", and the comfort performance is not bad. However, due to the high center of gravity, this car will have obvious inclination when cornering at high speed, and its handling is relatively average.

In terms of power, the AION Y we test-drive is equipped with a permanent magnet synchronous single motor, with a total power of 100 kW and a total horsepower of 136, with a total of 176. The transmission system is matched with an electric vehicle single-speed gearbox. The battery pack has a capacity of 37.9 kWh and a pure electric cruising range of 310km, which is enough for urban transportation, and the cost of daily vehicles will be much lower than that of fuel vehicles.
From the perspective of vehicle driving, AION Y provides a smooth, comfortable and sporty driving experience, which is suitable for daily home and work. It has a variety of driving modes and steering modes to meet different driving needs. Suspension system and chassis are tuned to comfort, which can effectively filter road vibration and provide a comfortable ride experience. The power output is linear and delicate, providing a good push back feeling at low speed, and the influence of wind noise and tire noise is relatively amplified at high speed. I-PEDAL mode can adjust the strength of kinetic energy recovery in real time, realize reasonable control of vehicle speed by opening and closing the accelerator pedal in low-speed traffic jams, and provide different driving experiences. The adjustment of accelerator pedal and accelerator pedal is linear, which makes AION Y very comfortable to drive as a whole. Summary: Through this test drive of AION Y, we found that this car does have a good performance in terms of space, and both the riding space and the loading space meet the needs of most people. In terms of driving experience, the power output of this car is relatively linear, and the steering feel is also very light, so it is not difficult to drive. For novice drivers who just got their driver’s license, AION Y should be a good choice. Of course, if you just want to buy a daily scooter, then AION Y is also worth considering.

For example, this car is often mentioned as a space problem. Let’s take a look at it together.

First of all, from the appearance, the front face of Model 3 adopts a very avant-garde personality design and is equipped with a blackened air intake grille, which looks sporty. Then a simple headlight design is adopted, and the design looks very exquisite. The car is equipped with LED daytime running lights, automatic opening and closing, adaptive far and near light, delayed closing and so on. Coming to the side of the car, the body size of the car is 4724MM*1848MM*1430MM, and the car adopts lines with flamboyant personality. The side circumference looks very fashionable and atmospheric, and with large-sized thick-walled tires, it looks full of sports. In the rear part, the overall shape of the rear of Model 3 echoes the front face, and the taillights give people a very dynamic feeling and create a good gas field.

In terms of interior, the interior looks cool and the overall design is fashionable and concise. With the three-spoke steering wheel, it is equipped with electric up and down+front and rear adjustment, steering wheel memory, steering wheel heating and other functions, giving people an impulse to control it. From the central control point of view, the car is equipped with a touch-sensitive LCD central control screen, which makes the interior style impressive and looks young. Let’s take a look at the dashboard and seats again. The car is equipped with a delicate dashboard, and the information can be read easily and clearly. The car uses imitation leather seats, which are wide and thick and very comfortable to ride.

Model 3 is matched with the gearbox, which is 343KW and 723N.m, and its power performance is good.

The space size of the trunk of Model 3 is in line with its household positioning, and the storage space for family travel can be satisfied, with excellent space flexibility. In addition, the car is equipped with anti-lock braking (ABS), LED daytime running lights, brake assist (EBA/BAS, etc.), braking force distribution (EBD), traction control (ASR/TCS, etc.), main driving airbag, co-pilot airbag, side airbag curtain, front side airbag and other safety configurations.

The model class introduced today is the most considered class when many people buy their first car, mainly because the size of this class is moderate and the price is reasonable. Today, you can go to the 4S shop to experience this car.

　　　　Citroen, an old French automobile manufacturer, mentions its proud C4. Some people will remember the chariot of Loeb, the champion driver of WRC Citroen team, and others will think of Sega, the main model of China C4 Dongfeng Citroen. Among C4 families with global sales of over one million, there is a C4 Coupe with low appearance rate in China. What is its strength? Yes, I didn’t know until the mule or horse "walked".

　　　　Citroen C4 Coupe’s three-door, five-seat hatchback design directly conveys the designer’s ideas to the world. It is full of personality but not publicity. In addition, its appearance frequency is not high, which makes it have a high turn-back rate, which makes many people look askance.

　　　　Compared with Sega, C4 Coupe’s family features show that they are of the same ancestry and have a "blood relationship" without looking at the second eye, but even the mistresses are not the same, not to mention that these two are only close relatives, and the difference is revealed in the "eyes". The size of C4 Coupe’s headlights and fog lights is delicate and smart, just as it is not only those with big eyes who are beautiful. The lines of the whole car are smooth, unlike most sports cars with sharp lines or rising waistlines, which is precisely the unobtrusive part of their personality.

　　　　The three-door hatchback is designed to show its sporty temperament. The VTS logo "Hot S" at the place where the cars are placed directly tells the theme, and the roof starts to slowly fall from the B-pillar and goes to the rear in one go. The sports tail at the tail is one of the highlights, and the 17-inch Ribalta aluminum wheel, as the second highlight, has a strong texture. These two details have made great contributions to highlighting its sports characteristics.

　　　　The size of the rear windshield and the rear body is just right, which not only takes into account a certain rear view, but also does not lose beauty. There is a saying that the taillights are arranged because of the limited space at the tail. From this point of view, the current taillight design is really a blessing in disguise, with a unique shape on the shoulders, which plays a good role in embellishing the overall beauty of the tail.

　

　　Cctv news Lancome, Saint Laurent YSL, helena rubinstein HR, Armani … these well-known brands are all owned by L ‘Oreal Group. On the morning of February 21st, "New Era and New Opportunities — — The online theme promotion activity of "Multinational Enterprises in China" came to the headquarters of L ‘Oré al North Asia. In an interview, Fabry, President of L ‘Oré al North Asia and CEO of China, said that L ‘Oré al has been close to consumers for 25 years and is looking forward to more sparks with the consumer market in China.

　　Fashion and beauty combine the feast of sight and smell.

"Floating in Time and Space" in Shanghai Exhibition Center: the world’s first exhibition of Armani Gaoding’s private fragrance

　　"Floating in time and space — — The first exhibition of Armani Gaoding Fragrance in the world was recently exhibited in the West Hall of Shanghai Exhibition Center. In this limited-time feast of fashion and beauty, several sets of rare Armani haute couture fashions were presented, which complemented the perfume bottles with corresponding smells.

　　It is reported that the exhibition receives 2,000-2,500 visitors every day, and the exhibition will last until February 26th, and then move to South Korea, France and other places to continue the "global tour".

　　Fabry said that in the past few years, L ‘Oré al has made due contributions to the recovery and development of China’s consumer market. The world premiere of Armani in Shanghai not only reflects the strong resilience of China’s economy, but also reflects L ‘Oré al’s confidence and determination to develop in China.

　　"We will continue to create beauty, move China consumers and enlighten the world."

　　Technology empowerment seizes the new opportunity of personalized beauty.

　　Less than 500 meters away from the exhibition is the headquarters building of L ‘Oré al Group in North Asia. Since L ‘Oré al entered the China market in 1997, it currently operates 31 brands in China.

　　Fei Borui said that diversification is the next development trend of the beauty industry. Consumers are not limited to "one thousand people" who only choose a single product. In the future, more diversified choices and expressions will realize "one person and one thousand faces". How to meet the needs of consumers more accurately will bring great business opportunities to the development of L ‘Oré al beauty and technology.

L ‘Oré al staff demonstrated the intelligent colorimeter of "lipstick printer"

　　It is understood that L ‘Oré al has made its debut in China International Import Expo(CIIE) for five years in a row, exhibiting 16 new international brands and a number of personalized beauty technologies, and its influence on new products is constantly expanding to the whole country.

　　Investment overweight is full of confidence in Shanghai’s development.

　　"Shanghai naturally has some of the most cutting-edge characteristics of beauty consumption." Fei Borui said that Shanghai has good prospects in innovation, consumption and economic growth, and he is full of confidence in Shanghai’s development.

Fabry (right), President of L ‘Oré al North Asia and CEO of China, was interviewed.

　　Over the years, L ‘Oré al has witnessed the continuous development and evolution of Shanghai, and in the process, L ‘Oré al has also deeply felt the strong support of the Shanghai government and relevant institutions. L ‘Oré al has always maintained close cooperation with the government and received a lot of support from the policy level, thus bringing more innovation to consumers. At the China International Import Expo(CIIE) in 2019, L ‘Oré al demonstrated the personalized service of Xiuliko Essence. In this year’s pilot project in Pudong, the personalized service of Xiuliko Essence will be listed in China; In 2022, the clean workshop of L ‘Oré al Suzhou Factory was officially launched, and the foundation stone of the world’s first self-built intelligent operation center was launched in Suzhou, which is expected to be officially put into operation in September this year; In addition, L ‘Oré al also set up its first investment company in China market — — Shanghai Meicifang Investment Co., Ltd. will strengthen co-creation with China’s industry partners.

　　"The fields that China is developing are in perfect harmony with the fields that L ‘Oré al can contribute to," Fabry said. L ‘Oré al has been witnessing the opening of the market and the demand for policies. During the gradual recovery of the consumer market in China, L ‘Oré al is very much looking forward to colliding with Shanghai for more innovation sparks.

　　According to data released by Guangdong Branch of the General Administration of Customs on the 19th, in 2019, Guangdong’s foreign trade import and export was 7.14 trillion yuan, which remained stable at the 7 trillion yuan mark after hitting a record high in 2018, ranking first in the country for 34 consecutive years.

　　More important than the total amount, the high-quality development trend of foreign trade is obvious:

　　—— Since private enterprises became the largest subject of foreign trade for the first time in 2017, import and export accounted for more than half of the province’s total for the first time in 2019, with strong vitality and resilience.

　　-Cross-border e-commerce grew by 45.8%, ranking first in the country, accounting for nearly 60% of the country’s total, of which export value accounted for nearly 80% of the country’s total, and new kinetic energy accelerated.

　　-The proportion of general trade increased to 49%, the export of integrated circuits increased by 51%, the scale of market procurement and export was the second in China, and the quality of trade continued to improve.

　　—— The European Union replaced the United States as Guangdong’s third largest trading partner, and its import and export of the Belt and Road increased by 6.3%, making the international market increasingly diversified; Imported consumer goods increased by 19.9%, imported medicines increased by 30.6%, and the domestic market demand was strong.

　　—— The import and export of Guangdong Pilot Free Trade Zone was 341.08 billion yuan, an increase of 27.8%. The dividends of various reforms in cross-border trade gradually emerged, and the role of "experimental field" was further enhanced.

　　The change of subject

　　The import and export of private enterprises increased by 5.6%

　　"The balance car we produce takes the middle and high-end route and has been growing continuously in the last three years." Lin Yang, assistant to the general manager of Shenzhen Troika Technology Industry Co., Ltd., said that the company’s annual export value is about 400 million yuan. After the newly developed foldable riding balance car this year, it is estimated that it can export tens of thousands of vehicles, each of which costs more than 200 US dollars.

　　Private enterprises are more dynamic, and the share of foreign trade is over half for the first time. According to the data of Guangdong Branch of Customs, in 2019, there were 69,900 private enterprises with import and export performance in Guangdong, an increase of 7,000 compared with 2018; The import and export value was 3.7 trillion yuan, up 5.6%, and its proportion in the total foreign trade value increased by 2.9 percentage points to 51.8% compared with the previous year, accounting for more than half of the total for the first time.

　　In addition, the import and export value of Guangdong state-owned enterprises was 418.99 billion yuan, an increase of 3.3%.

　　Driven by private enterprises, Guangdong’s foreign trade scale, after hitting a record high of 7.16 trillion yuan in 2018, continued to stabilize at the 7 trillion yuan mark in 2019, ranking first in the country for 34 consecutive years. This scale is 2.8 trillion yuan, 3.7 trillion yuan, 4.1 trillion yuan and 4.3 trillion yuan ahead of Jiangsu, Shanghai, Zhejiang, Beijing and other major foreign trade provinces in China.

　　Among them, Guangdong’s total annual export value was 4.34 trillion yuan, an increase of 1.6%; The total import value was 2.8 trillion yuan, down 2.9%.

　　Change of kinetic energy

　　The total value of cross-border e-commerce ranks first in the country.

　　In 2019, Guangdong imported and exported 110.79 billion yuan through the cross-border e-commerce management platform, with a growth rate of 45.8%, ranking first in the country, accounting for nearly 60% of the country’s total. Among them, the total value of cross-border e-commerce exports accounts for nearly 80% of the country.

　　Take the most typical city of Guangzhou as an example. According to the statistics of Guangzhou Customs, in 2019, the total import and export value of cross-border e-commerce in Guangzhou was 38.59 billion yuan, ranking second among cities in China, with an increase of 56.4%. Among them, the total import value was 25.32 billion yuan, an increase of 27.9%; Exports reached 13.27 billion yuan, up by 171.7%.

　　At present, Guangzhou is gradually moving from a cross-border e-commerce industrial cluster to a hub base. The whole modes of online shopping bonded import, direct purchase import, general export and special supervision area export have all landed, and the channels of "air, sea, land and mail" have been fully launched.

　　According to the "New Thinking and New Trends" Guangzhou Cross-border E-commerce New Business Summit held recently, the total import value of cross-border e-commerce in Guangzhou ranked first among cities in China for six consecutive years. At present, Guangzhou not only gathers well-known e-commerce enterprises such as Vipshop, Suning.cn South China Center, but also e-commerce giants such as Ali and JD.COM.

　　The Guangzhou Municipal Department of Commerce revealed at the summit that in 2019, the city launched a number of cross-border e-commerce innovation "playing methods", such as taking the lead in launching a global commodity traceability system for cross-border e-commerce, taking the lead in switching the national cross-border e-commerce import and export unified version system, and taking the lead in opening the "micro-police authentication" consumer identity information verification function, forming a cross-border e-commerce Guangzhou model.

　　The summit, hosted by Guangzhou Cross-border E-commerce Industry Association, is an important activity of the 2020 Guangzhou Social Organization Exchange Conference. At present, Guangzhou Cross-border E-commerce Industry Association has more than 300 member enterprises, including vipshop, JD.COM, Tmall, Suning.cn and other industry leaders, as well as representative enterprises of onion group, E-Ticket Union and Export Easy. Lin Songquan, president of the association and chairman of Tiansheng Group, said that in 2020, the association will join hands with more than 300 enterprises to strengthen their internal quality and external image, and implement the construction of party organizations. At the same time, we will develop new business models, tap the common needs of the industry, build stronger brands for associations and members, and strengthen and promote exchanges. Let’s work together to help Guangdong-Hong Kong-Macao Greater Bay Area enterprises cooperate and enter the "Belt and Road" for development.

　　What is even more exciting is that at the end of 2019, Shantou and Foshan were approved to set up cross-border e-commerce comprehensive pilot zones, and the number of cities in Guangdong that set up cross-border e-commerce comprehensive pilot zones increased to six. On January 18th this year, Shantou and Foshan were selected as pilot cities for cross-border e-commerce retail import. More "wide goods" go online and "go out to sea", and the new kinetic energy of foreign trade will further generate.

　　Changes in quality

　　The proportion of general trade increased to 49%

　　What do you think of the high-quality development of Guangdong trade?

　　-accelerating the optimization of foreign trade structure. In 2019, Guangdong’s general trade import and export was 3.5 trillion yuan, up 4.1%, accounting for 49% of the total foreign trade value, up 2 percentage points from 2018. At the same time, bonded logistics was 1.03 trillion yuan, an increase of 15.6%.

　　-export products have higher technical content and added value. The export of mechanical and electrical products in Guangdong increased by 0.7%, accounting for 68% of foreign trade exports. Among them, integrated circuits increased by 51%, medical instruments and instruments increased by 16.3%, metal processing machine tools increased by 12.4%, and the export of semiconductor devices increased by 8.5%. In addition, Guangdong exported 1,699 used cars, ranking first in the country.

　　-The regional trade pattern is more coordinated. The import and export of 9 cities in the Pearl River Delta reached 6.8 trillion yuan, which remained basically stable. The total import and export of eastern Guangdong, western Guangdong and northern Guangdong was 320.22 billion yuan, up by 2.1%, 14.3% and 4.6% respectively, both higher than the overall growth rate of foreign trade in the province.

　　The accelerated development of new formats is also a microcosm of the improvement of Guangdong’s foreign trade quality.

　　In Foshan, market procurement trade has effectively solved the "pain point" of foreign trade SMEs. "In the past, the’ single small miscellaneous goods’ goods purchased in the professional market could not be declared for export in accordance with general trade compliance, but after becoming a market procurement pilot, small and medium-sized merchants can now participate in foreign trade business." He Tianwen, general manager of Guangdong Shunde Native Products Import and Export Co., Ltd. said.

　　According to the statistics of Guangzhou Customs, in 2019, in the first year of the pilot operation of Foshan Shunde market procurement trade mode, there were 214 participating enterprises, 2,152 merchants were registered, 3.546 million tons of goods were exported, and the trade volume was 78.5 billion yuan.

　　Market procurement pilot has become one of the new growth points of Guangdong’s foreign trade export. In 2019, the province’s market procurement and export reached 239.34 billion yuan, ranking second in the country.

　　Market changes

　　The European Union replaced the United States as the third largest trading partner.

　　"Since 2019, our company’s wooden door exports to the EU have maintained a good growth trend. The main exporting countries are Ireland and the United Kingdom, with a year-on-year increase of about 20%." Wang Song, manager of Zhanjiang Senle Wood Industry Co., Ltd. said that it is expected that the export value to the EU will continue to grow this year.

　　In 2019, the European Union replaced the United States as Guangdong’s third largest trading partner, and the province’s import and export to the EU was 888.36 billion yuan, an increase of 11.1%.

　　In the view of Wei Jianguo, former vice minister of the Ministry of Commerce and vice chairman of China International Economic Exchange Center, the sorting translocation shows that Guangdong’s economic resilience is increasing, and "enterprises have made psychological and practical preparations for implementing market diversification".

　　Over the past year, Guangdong has actively responded to challenges, and the international market structure is quietly changing. Hong Kong, China and ASEAN continue to be Guangdong’s first and second largest trading partners, with the total import and export value of our province being 1.1 trillion yuan and 1.02 trillion yuan respectively, of which the import and export to ASEAN increased by 6.9%. In addition, the import and export of countries along the "Belt and Road" was 1.71 trillion yuan, an increase of 6.3%, and the number of trains shipped by China and Europe increased by 48.7%; Imports and exports to Latin America increased by 8.8%, and emerging markets flourished.

　　Li Kaiyi, director of the Research and Statistics Office of Guangdong Branch of Customs, analyzed that the development of emerging markets has been continuously strengthened, which has dispersed the risk of single market fluctuation and effectively hedged the impact of trade friction.

　　Over the past year, Guangdong has accelerated the tapping of domestic demand, and the domestic market has ushered in a "small outbreak". In 2019, Guangdong imported 219.62 billion yuan of consumer goods, an increase of 19.9%; Among them, fruits, cosmetics and aquatic products increased by 32.8%, 36.5% and 46.1%. In addition, imported medicines totaled 23.78 billion yuan, an increase of 30.6%.

　　Engine change

　　The import and export of Guangdong Free Trade Zone increased by 27.8%

　　At present, Shenzhen Customs has promoted the construction of "International Shipping Transfer, Distribution and Assembling Center", which distributes, assembles and transshippes imported goods, transit goods and export goods in the supervised warehouse of Qianwan Bonded Port Area, and builds the MCC Qianhai model.

　　Zhu Ye, deputy general manager of China Merchants Bonded Logistics Co., Ltd. believes that this has greatly enhanced the comprehensive service capacity of Shekou Port Area, which not only attracts the incremental supply of goods in ASEAN and other regions, but also saves the logistics cost of maritime transshipment and export for enterprises.

　　In the past year, Guangdong Pilot Free Trade Zone and ports made new progress in reform and innovation, and the degree of cross-border trade facilitation was significantly improved. According to the data of the Provincial Department of Commerce, in the first November of 2019, the overall customs clearance time for import and export in our province was 18.79 hours and 2.71 hours, which were 56.26% and 77.11% lower than that in 2017, respectively.

　　From the perspective of the whole year of 2019, the leading role of the Guangdong Pilot Free Trade Zone continues to increase. According to the data of Guangdong Branch of the General Administration of Customs, the total import and export of the three free trade zones was 341.08 billion yuan, an increase of 27.8%.

　　"In the next five years, I am more optimistic that Guangdong will take the lead in achieving high-quality trade development results, and the free trade zone is an important breakthrough." In Wei Jianguo’s view, Guangdong has the most complete manufacturing system and industrial chain in the whole country and even the whole world, which is an unrepeatable advantage formed by history, and Guangdong Pilot Free Trade Zone can easily realize the deep integration of "high-end manufacturing+modern services".

　　Cctv news(Reporter Wei Junhao) As the first dictionary in China, how many words are included in Shuo Wen Jie Zi? How to build a bridge between ancient characters and later generations?

　　On February 20th, "Freehand brushwork in China — — Exploring the Origin of Chinese Characters ",the online theme propaganda interview group entered the Xu Shen Cultural Park in Luohe City, Henan Province, to see how Xu Shen, the sage of Chinese characters, explained Chinese characters and opened the door to Chinese characters.

　　In September 121 AD, Xu Chong, the son of Xu Shen, a famous Confucian scholar and philologist in the Eastern Han Dynasty, presented Shuo Wen Jie Zi to Emperor Han An. China’s first dictionary came out.

　　This book, which took Xu Shen’s life’s efforts, has 15 volumes, including 9353 words, 1163 "tautology" (i.e. variant characters), and 133441 words for explanation and explanation. Zhang Han, deputy director of Xu Shen Cultural Research and Protection Center, said that Xu Shen put the original scattered Chinese characters into 540 radicals by analyzing the font structure, and created a dictionary compilation method with radicals as the command, which made the shape, sound and meaning of Chinese characters tend to be standardized and unified.

　　Since then, there has been a unified standard and norm for Chinese character writing, both official and folk, which has been followed by future generations and has been used to this day.

　　According to reports, the earliest writing system in China, represented by Oracle Bone Inscriptions, has undergone profound changes for thousands of years and has written a profound history of Chinese civilization, among which Shuo Wen Jie Zi played an important role.

　　Shuo Wen Jie Zi has also become the first most authoritative Chinese dictionary in China. It is highly praised by emperors and literati in previous dynasties for its ladder and bridge to study pre-Qin characters. After reading this book, Zeng Guofan in Qing Dynasty spoke highly of it: "Xu Shu has only 200 words, and the ancient mirror has swept away the dust for thousands of years. Seal script has become popular, and the explanation is especially refreshing. The old Confucianism in Ganjia is elegant and elegant, and the strict section in the southeast is unparalleled. " After reading this set of Shuowen Jiezi, you will be familiar with the history of languages for thousands of years.

　　Xu Shen was also honored as "the sage of Chinese characters" and "the master of Chinese characters" by later generations. Today, more than 1000 years later, in order to carry forward Xu Shen culture and inherit Chinese character civilization, Luohe, the hometown of Zisheng, has built Xu Shen Cultural Park, a national 4A-level cultural tourist attraction, held many international seminars on Xu Shen culture, organized and carried out projects such as Xu Shen culture entering the campus, family and community all the year round, started the construction of a famous Chinese character cultural city, and promoted Chinese characters and Xu Shen spirit with the help of the whole city.

　　CCTV News:In the first quarter of this year, the total import and export value of China’s goods trade reached 9.89 trillion yuan, a year-on-year increase of 4.8%. The import and export of foreign trade improved month by month and achieved a good start. The accumulated new advantages and the sustained growth of new kinetic energy have also made the foreign trade industry draw more surprising trajectories.

　　Starting today (April 20th), we will launch a series of reports on "New Routes of Foreign Trade", so as to follow the pace of foreign trade, embark on "new routes" and explore more possibilities along new directions. Today, first of all, focus on the "new three" products with outstanding export performance: electric manned vehicles, lithium batteries and solar cells in new energy vehicles.

　　At noon, at the Haitong Wharf outside Shanghai, a car ro-ro ship slowly berthed, and one new energy vehicle sailed on board one after another, which was about to be sent to Thailand.

　　Zhong Xiaogang, head of customs affairs at BYD:There are two deliveries this week, and tomorrow we will also send 900 cars from here to Australia.

　　CCTV reporter lin li:This is a car yard about two kilometers away from the dock, and most of the exported cars will come here three to five days in advance. Just now, the staff made a simple calculation for me. At present, there are more than 10,000 cars waiting for export every day, of which about 40% are new energy vehicles.

　　Xie Xiaoqing, Director of SAIC International Purchasing Department:The growth rate of new energy (export) is still relatively large. In 2022, the proportion of new energy should be around 16%, and it may increase to nearly 25% in 2023.

　　Also hot is the export of lithium batteries. In a battery enterprise in Taizhou, Jiangsu Province, a batch of lithium batteries are being packaged and will be sent to South Africa soon. The person in charge of the enterprise told the reporter that this year, overseas customers’ demand for household energy storage has further increased, so they have added a production line for lithium batteries.

　　Wang Shuai, Manager of Delivery Department of Lithium Battery Product Line of Shuangdeng Group Co., Ltd.:This year, our household energy storage output has gradually reached expectations, and the output has increased by more than 60% compared with the same period last year.

　　It is understood that clothing, furniture and household appliances were once called the "old three" in the foreign trade industry to promote export growth; Nowadays, while the "old three kinds" industries are constantly upgrading, the "new three kinds" have also sprung up: electric manned vehicles, lithium batteries and solar cells in new energy vehicles have further enhanced the driving force for exports. According to customs statistics, in the first quarter of this year, the total export of "new three products" increased by 66.9%, with a year-on-year increase of more than 100 billion yuan, which increased the overall export growth rate by 2 percentage points.

　　Li Jirong, Deputy Director of Statistics and Analysis Department of Shanghai Customs:Our country has also made good use of the advantage that the traditional manufacturing industry chain is relatively close and the supporting facilities are relatively complete, and has quickly achieved very good advantages in the new three industries. In the first quarter of this year, the export of electric manned vehicles in Shanghai more than doubled year-on-year, the export of lithium-ion batteries increased by more than 200%, and the export of solar batteries also increased by 57%.